Privacy Policy

Valid from 29 April 2021

Privacy Policy

I. General information

Responsible for the data protection according to GDPR:
MPR International GmbH
Kaiserstr. 65, 60329 Frankfurt am Main, Germany
Tel.: 069 2713769261
Registered under number: HRB 117902
At court: Frankfurt am Main
Responsible for the privacy policy and data protection: Julian Busch, 069 2713769261

We, the MPR International GmbH, Kaiserstr. 65, 60329 Frankfurt am Main, Germany (further information are available in the imprint) are the local website operator (Art. 13 par. 1 GDPR). We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

If you use this website or our service, various personal data are collected. Personal information is information that personally identifies you. We collect, store and use personal information solely for the purpose and to the extent that you permit us to use our website.

Please note that data transmission over the Internet (for example, when communicating via e-mail) may have security vulnerabilities. With regard to the transfer process, we have no influence

II. Compulsory information and exact description:

A. Required information

1. Type of data and group of persons
   a. Types of processed data:
   – contact details (e.g. e-mail).
   – content data (e.g. text input).
   – usage data (e.g. access times, page navigation).
   – Meta / communication data (e.g. IP addresses).
   b. Categories of persons
   Visitors and users of the website
2. Legal basis of the data collection (Art. 13 par. 1 c GDPR)
   a. Visit the website without input
   Various data are automatically collected when visiting the website. These are above all technical data (for example Internet browser, operating system or time of the page request). The collection of this data occurs automatically as soon as you enter our website and is necessary to establish the connection with you. The collection of these data is based on the legitimate interest within the meaning of Art. 6 par. 1 f GDPR data.
   b. Use of the contact / order form/ LiveChat
   Your data will continue to be collected by using our contact / order form/ LiveChat. This data collection then takes place on the basis of their consent (Art. 6 par. 1 a GDPR) or with regard to the mandatory fields for pre-contractual contacting or the provision of the desired information (Art. 6 par. 1 b GDPR). The data collection of the combination of first and last names is based on the fact that our offers are aimed exclusively at traders on the basis of legitimate interest (Art. 6 par. 1 f GDPR).

After using the contact / order form/ LiveChat, we collect, process and use your personal data entered into the forms only insofar as they are necessary for the establishment, content or modification of our contract with you (inventory data) or for further information about our current or future services on the basis of legitimate interest (Art. 6 par. 1 f GDPR).

We only collect, process and use personal data on the use of our website (usage data) to the extent necessary to enable you to make use of our offers. The use of the inventory and

usage data is based on the fulfillment of our contract or pre-contractual measures (Art. 6 par. 1 b GDPR).

Data which is voluntary in the contact form or elsewhere is marked as such. This data collection then takes place on the basis of their consent (Art. 6 par. 1 a GDPR).

3. Duration of storage
   The storage of the data is based on Art. 6 par. 1 b GDPR (processing of data for the performance of a contract). We retain the data for the duration of the legal retention periods. (Art. 17 par. 3 B GDPR)
4. Right to information
   At any time you have the right to obtain free information about the origin, recipient and purpose of the personal data stored about you (Art. 13 par. 2 b GDPR).
   You also have the right to request the correction, blocking or deletion of these data (Art. 13 par. 2 b GDPR). Furthermore, you can revoke this consent at any time for information that is collected on the basis of their consent (Art. 13 par. 2 b GDPR).

You can always contact us for any questions about data protection. Furthermore, you have a right of appeal to the competent supervisory authority (Art. 13 par. 2 d GDPR).

5. Data portability
   You have the right to receive the data that we process on the basis of your consent or in fulfillment of a contract, to yourself or to a third party in a standard, machine-readable format. If you require the direct transfer of the data to another person in charge, this will only be done if technically feasible (Art. 20 GDPR).
6. Cooperation with contract (data) processors and third parties
   If we share or reveal information with other persons and / or businesses, e.g. Contractors or third parties, transmit data to them or otherwise give them access to the data, this is done exclusively on the basis of a legal permission (for example, if a transmission of the data in accordance with Art. 6 par. 1 b GDPR is required to fulfill the contract, you have agreed

a legal obligation to do so or based on our legitimate interests (such as the use of agents, web hosts, etc.). Insofar as we entrust third parties with the processing of data on the basis of a so-called “contract processing contract”, the transfer is made on the basis of Art. 28 GDPR.

B. Detailed Description

1. Visit our site without your own input
   Various data is collected automatically when visiting the website through our IT systems. These are above all technical data (for example Internet browser, operating system or time of the page request). The collection of this data is automatic as soon as you enter our website. Part of the data is collected to ensure a flawless provision of the website. Other data can be used to analyze your user behavior. We do not collect this data with personal data. The data remain for us technical data without personal reference.
2. Data using the contact and/or order form
   Visitors to our website, who want to contact our company or intent to order brochures or data sheets, we offer the possibility to use our contact and/or order form. This requires the input of personal data, such as First name and surname, e-mail. These entries are not published and are only for communication between us and you for the purpose of contacting us or for the purpose of sending the information requested and for the purpose of sending further information.

Information is provided by “MailChimp”, a service of Rocket Science Group, LLC, 675 Ponce De Leon Ave. NE # 5000, Atlanta, GA 30308, USA. MailChimp is certified under the US-EU “Privacy Shield” and thus undertakes to comply with EU data protection requirements. Furthermore, we have concluded a data processing agreement with MailChimp (order processing contract within the meaning of Art. 28 GDPR).

The e-mail addresses of the recipients, as well as their other information described in these notes, are stored on the servers of MailChimp in the USA. MailChimp uses this information solely for the purpose of sending and evaluating the information on our behalf. The privacy policy of MailChimp can be viewed here:

https://mailchimp.com/legal/privacy/

This website uses services provided by the software company HubSpot.
HubSpot is a US company with a branch in Ireland.
HubSpot European Headquarters
Ground Floor, Two Dockland Central
Guild Street, Dublin 1,
Ireland
Phone: +353 1 5187500

We use HubSpot for our marketing activities. This is a software solution that covers various aspects of our online marketing.
These include:
E-mail marketing (newsletters and automated mailings, for example, to provide downloads)
Contact management (e.g. user segmentation & CRM)
Landing pages and contact forms

This information and the contents of our website are stored on servers of our software partner HubSpot in Ireland. They can be used by our company to connect with visitors of our website and to determine what services of our company visitors are interested in. This constitutes a legitimate interest within the meaning of Art. 6 (1)(f) GDPR.
All information we collect is subject to this Privacy Policy.
In accordance with Art. 28 GDPR, we have concluded a contract processing agreement with HubSpot Ireland and fully implement the resulting requirements.
HubSpot is certified under the terms of the EU-US Privacy Shield Framework and is governed by the TRUSTe’s Privacy Seal and the US-Swiss Safe Harbor Framework.

More information on HubSpot’s privacy policy can be found here:
https://legal.hubspot.com/privacy-policy?
More information on the use of cookies by HubSpot can be found here:
https://knowledge.hubspot.com/articles/kcs_article/reports/what-cookies-does-hubspot-set-in-a-visitor-s-browser
And here:
https://knowledge.hubspot.com/articles/kcs_article/account/hubspot-cookie-security-and-privacy?

3. Using LiveChat

We offer visitors to our website who wish to contact our company the opportunity to use our LiveChat. This requires the entry of personal data, such as first and last name, e-mail. These entries are not published and are only used for communication between you and us for the purpose of contacting you or sending you the requested information as well as for the purpose of sending you further information about current and future services.

The e-mail addresses of the recipients, as well as their other data described in this notice, are stored by LiveChat, Inc. in a data centre in Frankfurt am Main. LiveChat, Inc. uses this information solely for the purpose of sending and evaluating the information on our behalf. The privacy policy of LiveChat, Inc. can be viewed here. https://www.livechat.com/legal/gdpr-faq/#main.

We may use this information to contact visitors to our website and to determine which services of our company are of interest to them. This represents a legitimate interest in the sense of Art. 6 Para. 1 lit. f DSGVO.

In addition, a tracker code indicates which of our pages supported by LiveChat are visited by users during a session in order to help identify services and support that may be of interest to the user. This only takes place during your current session on our website. This tracking does not give any indication of the identity of the user until a registration in LiveChat takes place, including confirmation of the declaration of consent listed there. The page navigation data is stored in the browser session, and is deleted after the user has ended the respective session on our website. The identity of the user will be displayed for the duration of the following page visits, after the first login to LiveChat, and the page navigation will be tracked anew.

4. Protection of the data of visitors of the portal
   We use security protection measures, such as HTTPS, to protect your personal information. We regularly check our systems for potential weaknesses. Despite our actions, we are unable to provide any guarantee that data will not be accessed or that they will not be disclosed, altered or destroyed as a result of a security breach.
5. Cookies
   On our portal we use cookies. These are small text files that are stored on your computer and improve the functionality of our portal, for example, to automatically complete a repeated input in the text field. In addition, we can use cookies to evaluate the use of our website (see also section 4. a.)
   In most cases, the cookies we use are so-called “session cookies” and these are automatically deleted after the end of your visit. However, we do not associate these cookies with your personal information. Other cookies remain stored on your device (whether mobile or not) until you delete the cookies. This allows us to recognize your browser on your next visit.

Sie haben zu einem früheren Zeitpunkt eine Auswahl zur Verwendung von Cookies & Skripten von Drittanbietern getroffen.

Klicken Sie hier um Ihre Auswahl zu ändern oder Ihre Zustimmung aufzuheben.

You can set your browser to be informed about the setting of cookies and allow cookies only in individual cases to exclude the acceptance of cookies for certain cases or in general as well as the automatic deletion of cookies when closing the browser.
You will find instructions here, among others:

https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer

https://support.microsoft.com/en-us/help/260971/description-of-cookies

https://support.google.com/chrome/answer/95647?hl=en

By deactivating the cookies by you, the functionality of our portal may be limited.

Cookies that are required to carry out the electronic communication process or to provide certain functions that you wish to use (eg. shopping cart function) are processed on the basis of Art. 6 par. 1 f GDPR. The website operator has a legitimate interest in the storage of cookies for the technically correct and optimized provision of its services. Insofar as other cookies (such as cookies for analyzing your surfing behavior) are stored, they will be treated separately in this privacy policy. “Third-party cookie” offers cookies from providers other than the person responsible for the online offer (see 4. a). Our own cookies are called “First-party cookies”.

You can set up your browser in such a manner that you will be notified anytime cookies are placed and you can permit cookies only in certain cases or exclude the acceptance of cookies in certain instances or in general and you can also activate the automatic deletion of cookies upon closing of the browser. If you deactivate cookies, the functions of this website may be limited.

6. Amendment of the privacy policy
   Our services on the portal are dynamic and we often introduce new features. Therefore, new information may need to be collected. When we collect or substantially change any new personal information about how we use your information, we will notify you and, if necessary, also modify this Privacy Policy.

Blueline GDPR Plugin

The operator of the site stores the consent or revocation to the loading of external resources and cookies by the user. This includes this data:

• anonymous IP address
• timestamp
• List of allowed resources and cookies

The basis for data processing is Art. 7 Para. 1 GDPR, which obliges the site operator to provide evidence of the consent or revocation of the data subject.

Web analysis by Matomo (formerly PIWIK)

1.The scope of processing of personal data

We use the open source software tool Matomo (formerly PIWIK) on our website for the anonymized analysis of the surfing behavior of our users.

No cookies are set.

If individual pages of our website are visited, the following data is stored:

(1) Two bytes of the IP address of the calling system of the user

(2) The visited website called up

(3) The website from which the user accessed the visited website (referrer)

(4) The sub-pages that are visited starting from the visited website

(5) The time spent on the website

(6) The frequency with which the website is called up

The software runs exclusively on the servers of our website. A storage of the personal data of the users only takes place there. The data will not be passed on to third parties.

2. Legal basis for the processing of personal data

The users’ personal data is processed on the legal basis of Art. 6 para. 1 letter f GDPR.

3. Purpose of data processing

The processing of the users’ personal data enables us to analyze the surfing behavior of our users. By evaluating the data obtained, we are able to compile information on the use of the individual components of our website. This helps us to constantly improve our website and its user-friendliness. These purposes also include our legitimate interest in processing the data in accordance with Art. 6 Para. 1 lit. f GDPR. By anonymizing the IP address, the interest of the users in their protection of personal data is sufficiently taken into account.

4. Duration of storage

The data is deleted as soon as it is no longer required for our recording purposes, usually after 12 months.