JD.com Launches Korean Logistics Hubs – KCs Certification Required for Equipment
26. June 2025JD.com, one of China’s leading e-commerce giants, has established its own logistics centers in South Korea for the first time. With facilities located in Incheon and Icheon, the company will now offer third-party logistics and same-day delivery services to business clients in Seoul and parts of Gyeonggi Province. The Icheon center specializes in pet-related products, while the Incheon hub serves as an integrated logistics base for global consumer brands and Korean beauty product exporters. In tandem, JD.com has signed last-mile delivery agreements with major Korean logistics firms CJ Logistics and Lotte Global Logistics, signaling a potential shift from a B2B model to full-scale direct-to-consumer retail operations in South Korea. A lot of logistic center equipment like lifts, robots, conveyor belts, etc. usually require KCs certification in order to be approved for import and sale in Korea.
This marks the first instance of a major Chinese online retailer independently operating logistics infrastructure in Korea—a strategic move interpreted as a full-fledged entry into the Korean market. JD.com’s expansion comes amid rapid growth by Chinese platforms like AliExpress and Temu, who have been attracting Korean consumers through ultra-low pricing and aggressive marketing. According to Seoul-based app market analytics firm WiseApp, AliExpress’s transaction value in Korea nearly tripled from 2022 to 2024, while Temu’s surged almost twentyfold within a single year. JD.com’s arrival is expected to intensify the ongoing “C-commerce” wave, which is reshaping the Korean e-commerce landscape. Facing slowing domestic growth, JD.com and its Chinese peers such as Alibaba and PDD Holdings are accelerating their global expansion, with Korea seen as a key market.
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